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Tyson Foods Strengthens Razorback Partnership with Landmark Athletics Sponsorship of All Varsity Sports
Tyson Foods and the University of Arkansas Department of Intercollegiate Athletics announced today an expanded partnership, introducing one of the first ever jersey patch sponsorships and creating one of the most visible brand integrations in college sports.
Arkansas Athletics, TheLinkU launch partnership
Arkansas Athletics and TheLinkU are partnering to expand name, image and likeness opportunities for Razorback student-athletes.
U of A alum Chris Bauer named Arkansas Edge Executive Director
Arkansas Edge, the official Name, Image, and Likeness (NIL) collective of the Arkansas Razorbacks, is thrilled to announce its newly appointed Executive Director, Chris Bauer, signaling a pivotal phase of growth and development for the collective.